3 Ways to Easily Caption Social Media Video

3 Ways to Easily Caption Social Media Video

Worried that most people view your social media video with the sound off? Looking for quick and efficient ways to produce captioned video? In this article, you’ll discover three ways to automatically caption social media video. #1: Use Live Titles to Caption Apple Clips Need a quicker way to do captions for a video? Apple… Continue reading 3 Ways to Easily Caption Social Media Video

The Case For & Against Attending Marketing Conferences

The Case For & Against Attending Marketing Conferences

Posted by randfish I just finished reading Jan Schaumann’s short post on Why Companies Should Pay for Their Employees to Attend Conferences. I liked it. I generally agree with it. But I have more to add. First off, I think it’s reasonable for managers and company leaders to be wary of conferences and events. It… Continue reading The Case For & Against Attending Marketing Conferences

New Research Reveals What Makes Great · Shareable Content

New Research Reveals What Makes Great, Shareable Content

With organic social content from brands reaching new lows in reach and effectiveness, content marketers must look elsewhere for mechanisms to drive views and downloads. Social sharing is key here, as recommendations from real people are more trustworthy than recommendations from brands, in most cases and circumstances. Thus, if a reader/viewer/listener likes the content enough… Continue reading New Research Reveals What Makes Great, Shareable Content

​Moz Local Report: Who's Winning Wealth Management?

​Moz Local Report: Who’s Winning Wealth Management?

Posted by Dr-Pete As more people look for financial advice online, brick-and-mortar wealth management firms and financial advisors are competing harder than ever for search customers. More than 70% of millennials use search engines for research, and 15% of 18–34 year-olds are turning directly to search engines for financial advice. As consumers in their 20s… Continue reading ​Moz Local Report: Who’s Winning Wealth Management?

Want to Become an Influencer? Start Blogging

Want to Become an Influencer? Start Blogging

What do Neil Patel, Tim Ferriss, and Brian Clark have in common? They are three of the most influential personalities in the digital marketing sphere today. And they all started out as bloggers. You can say that they blogged their way to fame and fortune. But it was not an overnight success. It was a… Continue reading Want to Become an Influencer? Start Blogging

Facebook Ads and Metrics: New Research for Marketers

Facebook Ads and Metrics: New Research for Marketers

Wondering if Facebook is still a relevant platform for marketing? Interested in how your colleagues and peers will use Facebook in the coming year? In this article, you’ll discover new insights that show where Facebook marketers are focusing their attention and how you can best take advantage of ads on the platform. #1: Facebook Advertising Spend… Continue reading Facebook Ads and Metrics: New Research for Marketers

How to Turn Video Content into Conversions

How to Turn Video Content into Conversions

The first electronic television was introduced to the world 90 years ago. Right off the bat, everyone knew it was love at first sight. Fast forward to the present day, and video content is projected to account for more than 80 percent of the world’s internet traffic. That being said, it seems like every brand on… Continue reading How to Turn Video Content into Conversions